I’m Darya. I put order into your CRM, run new-business and upsell email under your salesperson’s name, and make sure every reply lands in the CRM with an owner and a date. You show me the CRM once and then read three numbers a week.
You have one or two salespeople. They close the customers who arrive by themselves; new ones still come through your events, your contacts, your own emails. When you go into product or fundraising, new deals stop.
Your two salespeople run the CRM differently. Replies sit in someone’s inbox without a date. You find out what is going on from memory, once a week.
It got 0,4 % replies, so you stopped. Usually the list was bought, the domain was cold and nobody wrote back to the three people who did answer.
Stages mean the same thing to every salesperson, every deal has a next step and a date, nothing lives in personal mail. You open it and know, without asking.
Emails go out every week under your salesperson’s name. Replies — “send the price”, “let’s meet”, “write in November” — land in the CRM with a follow-up date. A deal in the CRM means a reply with an owner, a next step and a date, not a signed contract.
The ones with a second warehouse, a second branch, a second hotel — while your product sits on one. Money already counted in your head that nobody has gone after.
Where to go, what to fill in, when to write again. A new salesperson starts from it without you. A buyer of the company will read the same page.
Either you hire a full-time Head of Sales who inherits a working CRM, a process and the numbers instead of a blank sheet — or you keep me. Both are fine. That is said out loud on the first call.
From published case studies. Every number has a period and a source.
48positive replies a month on average20–24 qualified meetings a month, booked through partner integrators.
162meetings booked in 8 months$194K revenue received, $778K in pipeline.
258new partner agencies in 2 monthsOpen rates 65–80 % after the sending domains were rebuilt.
35school directors and staff interested in 5 weeks87 % open rate, 10 % reply rate, $195K forecast revenue.
CRM audit and clean-up: stages, owners, mandatory fields, what fills itself. Every reply routed into the CRM. Weekly reconciliation of the outreach tool against the CRM. Three numbers a week; a forecast by stage and close date.
Lists built from what you already have — your exports, procurement files, partner lists — not bought. Sequences in your salesperson’s voice, checked for machine traces. Campaigns configured and QA’d by API before the first send.
Posts and newsletters on a calendar, drafted from your material, approved by you before anything is published. Nothing goes out on its own.
How a founder sets up cold email that gets replies, and what to do with the reply so it becomes a deal in the CRM. Seven steps, free, by email.
30 minutes: you show me the CRM, I tell you where deals are lost and what to launch first.
Or write: hi@2rockets.io
